​The appetite for internal communications continues to grow. In our 2020 study, 99% of respondents said that they have seen a bigger demand, even though a year earlier, only 85% predicted that this will be the case.

In today’s competitive market, employers place greater importance on candidates’ skills, attitude, and agility, rather than on previous experience in the same industry. Travel, tourism, and leisure sectors are finally seeing an uplift after the challenges experienced over the Covid-19 pandemic. Likewise, financial and professional sectors relaxed their strict requirements for previous industry experience for internal communication jobs.

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