Are You Building a Communications Team or Restructuring Your Marketing & Digital Department?
Perhaps your Internal Communications team has grown organically over time and any sense of a clear structure or reporting lines have been lost? The most efficient marketing and communication functions review their structure, processes, and policies on a regular basis, to ensure they are fit for purpose and deliver only the most relevant business outcomes.
In a dynamic business environment, you can’t stand still, budgets change, demand increases and evolves and the skills you need tomorrow might be different to the skills you have today. Developing your team, driving efficiencies, and creating strategic value are challenges all Communications and Marketing leaders face. And in an increasingly competitive environment, these challenges and demands are only likely to increase.
