about 2 years ago
An excellent opportunity for a results driven digital marketing specialist looking to join a rapidly growing tech company. A true digital innovator.
VMA Group is working exclusively with a very exciting tech company. The business has grown from strength to strength and the CMO is now looking for a ‘hands on’ senior digital marketing manager and introduce digital marketing strategies to engage their target marketing and generate qualified leads.
- Design and deliver integrated campaigns that engage targets across online channels as well as offline channels such as events.
- Optimise website content, customer journeys and on-site conversions
- Define and optimise SEO and PPC strategy
- Transform social channels in order to drive leads as well as awareness
- Manage and further develop digital lead management process from HubSpot through to Salesforce
- Manage and further develop partner lead management process from partner portals, such as Channeltivity, through to Salesforce
- Project manage day-to-day workflow and quality delivery of marketing executives in content. Take responsibility for the digital marketing budget i.e. monitoring spend and feeding into the overall digital forecast
Key skills required:
- 10 + years digital marketing experience desired
- Thorough working knowledge of all CRM, lead nurture, organic and conversion rate optimisation - and a proven track record of growth and success across all of these channels
- Experience of working in Technology, Services or B2B markets desired.
- Creative and mature understanding of how to engage senior business executives through digital channels.
If you think you have the right skills to take on this role, apply today for more info.