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Media and Digital Affairs Officer

  • Location


  • Discipline:

    Public Affairs

  • Job Type:


  • Salary:


  • Contact:

    Hannah Ricketts

  • Contact Email:

  • Job Ref:

    HR 916426

  • Consultant:

    Hannah Ricketts

We are looking for a Media and Digital Affairs Officer to join a fast-paced and exciting communications team at a membership organisation. This newly-created role suit someone who enjoys working in a fast-paced press office environment, and who has a keen eye for detail.


  • Act as a trusted member of the press office team by helping field inbound media queries.

  • Help assemble media content which is consistent with our wider messaging and communications strategy.

  • Develop our ‘digital newsroom’ function.

  • Grow our audiences to deliver maximum communications impact across traditional and digital media channels.

  • Ensure that the tone of voice is consistent across the organisation.

  • Help to oversee the out of hours press line.

  • Possess an understanding of how to use design software, as well as an awareness of what makes for good visual content, in particular video and infographics, in a digital media context.

  • Follow and keep up to date with trends in digital media.

  • Responsible for conducting the conversation with our members and reaching out to target media stakeholders.

  • Look for innovative ways to interact with audiences, including arranging live and interactive discussions.

  • Responsible for working with colleagues from around the organisation to ensure our channels are used in a strategic and co-ordinated way which exemplifies NRLA values.

  • Closely monitor our audience profile.

  • Set out a digital media plan mapping out the shape we want our digital newsroom to take over the next year.

  • Work with our communications, campaigns, policy, marketing, and events colleagues to ensure we are delivering the right messages, through the right channels, to the right people.

  • Produce periodic reports on the performance and impact of your work and make recommendations for improvement.

Skills and Abilities

  • Excellent editorial skills, the ability to write and edit engagingly, targeting varied audiences.

  • An understanding of the subtle, but important, distinctions between digital marketing and digital PR.

  • Content planning and creation, including video production and the creation of engaging infographics.

  • The ability towork collaboratively with other teams.


  • Experience of working on communications campaigns in a fast-paced professional services environment.

  • Experience of using data analytics and other tools to evaluate performance of campaigns.

  • Experience of reputation management in the digital media sphere.


  • Familarity with design platforms such as InDesign or similar.

  • Experience of working with a membership organisation.

  • Experience of housing issues, especially private rented housing.

  • Experience of employing an ‘audience first’ approach in a digital context.

 If you are interested in this position we want to hear from you! Please submit your CV today.


VMAGROUP is a leading international interim, contract, temporary and permanent recruitment and executive search specialist. We are specifically focused on providing support to the communications, digital and marketing communities.

Our specialist practice areas cover: communications, corporate communications, internal communications, change communications, PR, media relations, financial communications, CSR, public affairs, investor relations, marketing, digital marketing and agency services.

We have a reputation for providing expert consultancy services and advice, supported by in-depth knowledge of the professions we recruit for. Our thought leadership and benchmarking studies have become go-to resources for the communications and marketing industry, supporting planning and decision-making for organisations of all shapes and sizes.

In the UK, VMAGROUP has offices in London and Manchester and in Europe, VMAGROUP has offices in Amsterdam and Brussels, but we work with organisations and individuals on a global basis.

VMAGROUP is committed to equal opportunities and is a Diversity Pledged Recruiter.