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Marketing Manager

  • Location

    London

  • Discipline:

    Digital, Marketing

  • Salary:

    £60,000 - £70,000 + Benefits

  • Contact:

    Jack Pascoe

  • Contact Email:

    jpascoe@vmagroup.com

  • Contact phone:

    020 7436 4243

  • Job Ref:

    JP916277

  • Consultant:

    Jack Pascoe

​This an amazing opportunity for a talented marketer to join a UK-based, hyper-growth software company. To devise, lead, and execute the marketing strategy.

Our client’s software uses Artificial Intelligence (AI) to enable humans to interact with computers and machines through the use of natural language. The client has a focus towards FS&I, Healthcare, Retail and Utility companies in the UK and North America.

ABOUT THE ROLE:

The organisation is looking for a highly talented individual who is passionate about marketing and to help take marketing to the next level and expand globally.

The Marketing Manager will be responsible for creating lead generation campaigns, creating content, lead nurture emails, social media presence, website and communication workflows, therefore exceptional and articulate use of English is required.

In addition, a thorough understanding of marketing qualified lead (MQL) creation and funnel management is a must and the marketing manager will be required to work closely with the marketing agency partners for specific skills to support the marketing strategy

RESPONSIBILITIES:

  • Input to and creation of the ongoing marketing strategy including a monthly marketing calendar to define activities across

  • Website - including new content creation, SEO optimization & PPC plan

  • Content creation - including e-books, blogs, infographics, animations, videos

  • Social Media Management - ensuring optimisation of awareness through social platforms

  • Events - Planning and coordination of events and webinars

  • Lead nurture - email marketing to nurture and develop engagement with enquiries through MQL

WHO WE ARE LOOKING FOR:

  • Someone who has a passion for software/technology as well as experience in this field

  • Extremely organised & detail orientated - creative with a can-do attitude.

  • At least 5 years of previous relevant work experience.

  • Skilled writer with the ability to really understand the pain points of the business’ clients when drafting blogs, eBooks & social media.

  • Digital content experience, including social media management & SEO.

  • Experience planning & delivering targeted marketing campaigns using marketing automation tools

  • Ability to deal directly with clients to support marketing activities.

  • Excellent communicator & confident decision-maker.

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VMAGROUP is a leading international interim, contract, temporary and permanent recruitment and executive search specialist. We are specifically focused on providing support to the communications, digital and marketing communities.

Our specialist practice areas cover: communications, corporate communications, internal communications, change communications, PR, media relations, financial communications, CSR, public affairs, investor relations, marketing, digital marketing and agency services.

We have a reputation for providing expert consultancy services and advice, supported by in-depth knowledge of the professions we recruit for. Our thought leadership and benchmarking studies have become go-to resources for the communications and marketing industry, supporting planning and decision-making for organisations of all shapes and sizes.

In the UK, VMAGROUP has offices in London and Manchester and in Europe, VMAGROUP has offices in Amsterdam and Brussels, but we work with organisations and individuals on a global basis.

VMAGROUP is committed to equal opportunities and is a Diversity Pledged Recruiter.

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