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Investment Content Manager

Investment Content Manager

  • Location

    Milan

  • Sector:

    Marketing & Digital

  • Job Type:

    Interim

  • Salary:

    Circa €300 per day

  • Contact:

    Doina Grubii

  • Contact Email:

    dgrubii@vmagroup.com

  • Job Ref:

    DG916971

  • Published:

    8 months ago

  • Expiry Date:

    2024-11-29

  • Consultant:

    ConsultantDrop

Investment Content Manager – 12-month contract

Key Responsibilities

  • Content Development

    • Create, implement, and refine content that aligns with my client’s marketing strategy, targeting both institutional and retail clients

    • Develop an editorial calendar featuring articles, reports, white papers, videos, and infographics on investment-related topics

    • Generate original ideas for content covering a range of financial themes, including equity, fixed income, alternative investments, macroeconomics, ESG investing, and market trends

  • Localisation and Translation Support

    • Assist the marketing team by localising English-language financial content for the Italian market, including newsletters, websites, campaigns, articles, documents, videos, and subtitles, while ensuring adherence to corporate visual identity for layout adaptation

    • Ensure translations are accurate, contextually relevant, and culturally sensitive while maintaining consistency with industry terminology and corporate tone of voice

    • Collaborate closely with central teams to align localised content with corporate standards

  • Research and Analysis

    • Work with investment teams to gather insights and develop compelling content

    • Translate complex financial data and concepts into clear, relatable, and actionable content for diverse audiences

    • Liaise with the regional product marketing team and compliance to stay updated on industry trends, regulatory changes, and emerging topics to keep the content relevant and timely

  • Content Creation and Editing

    • Write, edit, and proofread various content pieces, ensuring accuracy, clarity, and adherence to the company’s style guidelines

    • Develop both long-form and short-form content, including social media posts, newsletters, investment insights, reports, and presentations

    • (Not required but a plus) Utilize video and audio editing skills to create and adapt multimedia content, enhancing engagement across digital platforms

  • Channel Management and Distribution

    • Manage the distribution of content across various digital channels, including my client’s website, social media, email newsletters, and third-party platforms

    • Optimize content for SEO, digital engagement, and lead generation, tracking key performance metrics to inform future strategies

    • Collaborate with social media and marketing teams to increase the visibility of investment content through targeted campaigns

  • Stakeholder Collaboration and Management

    • Act as the main content liaison between the investment team, marketing department, and external partners, ensuring a cohesive content strategy

    • Work with communications and public relations teams to share content with the media and position the organisation’s spokespeople as thought leaders

    • Collaborate with product and sales teams to create content that supports client education, product awareness, and business development

Qualifications

  • Demonstrable experience in content creation, preferably in financial services, asset management, or investment advisory

  • Strong understanding of investment principles, financial markets, and economic fundamentals

  • Native Italian speaker with proficiency in English, experience translating financial content, and a strong grasp of industry-specific terminology

  • Writing, editing, and storytelling skills, with the ability to communicate complex financial concepts in an accessible manner

  • Familiarity with content management systems (CMS), SEO practices, and digital marketing tools

  • Video and audio editing skills are a plus

  • Proficiency in Office software, particularly Outlook, Word, PowerPoint, Excel, and Adobe

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