Digital & Social Media Officer
-
Sector:
-
Job Type:
-
Salary:
Circa £30,000
-
Contact:
Joanne Watkins
-
Contact Email:
jwatkins@vmagroup.com
-
Job Ref:
JW 915674
-
Published:
almost 2 years ago
-
Expiry Date:
2022-07-01
An excellent in-house permanent role for someone starting their career in the digital & social media space!
A not-for-profit London-based trade association for shipowners and operators is seeking a Digital & Social Media officer to join its corporate team. Reporting to the Communications Manager your role will be to use your digital and social media skills in helping the organisation develop and execute the communications strategy across a range of media and stakeholders. This includes increasing its profile and visibility; promoting greater awareness of its vital contribution to the global economy; promoting the sustainable and equitable decarbonisation of the industry and supporting the commercial activity of the organisation.
Key responsibilities:
Work with the Communications Executive and Communications Manager to execute the communications plan
Day to day management of the website
Maintain and enhance website content including writing new material and re-purposing existing copy for social media channels
Assist the Communications Executive in updating and managing a calendar of social media activity
Help coordinate the production of the newsletter and other collateral as required
Ensure key member events are accurately updated on the website and communicated via appropriate social media channels
Be responsible for the distribution of digital content for the website (photography, video, audio)
Initiate creative ways of disseminating news coverage via social media channels
Responsible for the tracking and measurement of social media content
Ensure the maintenance of the website and social media accounts are always up to date
Assist in developing and maintaining relationships with internal stakeholders, and external suppliers and agencies as appropriate
Ensure consistency of tone and style, and adherence to brand guidelines, on all social media channels
Work with the communications team to regularly evaluate the effectiveness of messages and channels
Key skills required:
Demonstrable experience of using social media channels to generate coverage
Skills in editing, video, photography
Good project management skills
Good stakeholder engagement skills
Demonstrable experience of managing website content and using Content Management Systems
A strong understanding of measurement analytics
Self-driven and an ability to work on own initiative
Excellent English written and oral communications skills
Fast and accurate research, writing and copy-editing skills