about 2 years ago
A leading specialist risk consultancy is looking to appoint a Content Manager to lead the development and production of its external content from across the business. The Content Manager will play a central role in the success of the organisation’s content-led marketing programme from commissioning through to promotion across a range of online and offline channels, and will lead and performance analysis, measurement and reporting. Working with sub-ject matter experts and the in-house creative team, the Content Manager will bringing creativity and innovation to the company’s content flow.
• Managing the flow of multi-media content from across the firm to the public-facing website and social media channels with responsibility for quality control.
• Writing and shaping content in all formats, contributing ideas on innovative ways of presenting the company’s thought leadership and expertise.
• Exercising editorial judgement and providing constructive feedback to content originators.
• Being accountable for the content on the public-facing website in consultation with the Digital Marketing Manager and the Global Content Director. This involves assessing balance and currency of content, thinking of new web features, managing flow etc.
• Manage the global content production process ensuring that the pipeline is moving along in a timely manner, gaining peer review, sign off etc.
• Minimum of five years’ experience of managing content in an international organisation with a diverse range of services across multiple geographies
• Refined and demonstrable editorial judgement across multiple media honed in a publicly accountable context
• Deep understanding of analytics-led content performance measurement and presentation
• Deep understanding of international affairs
• Experience of turning data into engaging content using innovative formats
• Ability to work in a multi-cultural, high performance environment, fostering collaborative relationships with diverse skill sets and backgrounds.
• Prepared to make decisions and effective implementation of those decisions. Translate decisions into effective actions and implementation. Act decisively and make difficult decisions
• Own problems, identify and work with the right people to solve problems quickly within own remit and wider team(s).
• Implement plans to ensure objectives are achieved or exceeded; focus on delivery. Show and encourage a determination to achieve high standards.
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