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Internal Communications Channels Manager

Internal Communications Channels Manager

  • Location

    West London

  • Sector:

    Communications, Digital , Permanent

  • Job Type:

    Permanent

  • Salary:

    £60,000 - £65,000

  • Contact:

    Natasha Ebdon

  • Contact Email:

    Nebdon@vmagroup.com

  • Job Ref:

    NE913892

  • Published:

    9 months ago

  • Expiry Date:

    2019-04-05

This prestigious UK brand is looking for someone to join their Colleague Communications and Engagement team to support their channels strategy, directly impacting employee engagement and colleague alignment with the company’s purpose and vision.

 

Job purpose:

Managing a team of three, you will champion and manage the continuous development of the company’s colleague communication and engagement channels, always striving for improvement in terms of UX, operational effectiveness and integration.

 

The objective is for the company to stand out among the crowd as a leader in the delivery of colleague communication in an agile way which reflects emerging trends in the methods consumers access resources and information, e.g. mobile-first, chatbots, UGC and augmented reality.

 

You will manage the governance of channels (online and offline) and will be accountable for developing and publishing a dashboard of analytics measuring use of each channel, and ensuring relevant data is shared with stakeholders, with a view to continually grow employee engagement with each current and future channel.

 

You will also ensure the rhythm and flow of content delivered to audiences through all colleague-facing channels. Channels innovation will be a key aspect of the role, and the role holder will be accountable for seeking new, innovative channels solutions and bringing them in to the company for exploration. They will act as a key partner to the Colleague Comms Business Partners, working across the colleague communication team to drive measurable success.

 

Key skills:

  • Strong experience managing social (internal or external) network platforms in a real-time response setting
  • First class understanding and alignment with developing trends in the colleague communications and engagement space, particularly in mobile and digital
  • Experience of bringing emerging and innovative technologies into a business and rolling out at scale, in an agile way
  • Experience writing short form content for social
  • Experience of influencing colleagues and senior stakeholders and ‘pitching’ ideas for development
  • Experience writing case studies and business cases
  • Familiarity with Microsoft Office 365 suite, especially Yammer
  • Understanding of Yammer best practice and current trends
  • Able to multi-task, self-motivate and manage projects, on time and on budget
  • Ability to present work quickly and accurately, under pressure and to deadline
  • Willing to work occasionally long / unsocial hours to meet the needs of the business
  • Evidence of having led a team, with the ability to hold team members and stakeholders to task on the delivery of initiatives and content

 

Accountabilities:

 

  • With the Content and Channels Lead, develop and role model behaviours to effect the company’s strategic shift towards on-trend channels (e.g. mobile-first, UGC, AR, chatbots) supported by best-in-class, actionable insights
  • Remaining familiar with current colleague communications and engagement best practice and developing trends, and recommending development of the company’s suite of channels in order to remain early adopters and market leaders in the field of employee engagement
  • Apply continuous improvement (including targeting and personalisation) of content, informed by an ‘insight and metrics’ dashboard approach to measure sentiment, engagement and colleague involvement across all channels
  • Share insight, analysis and other relevant data with stakeholders within the team and across the business, with a view to effectively improving the success of channels and future campaigns
  • Be responsible for the ongoing governance of all colleague communication channels, to include the evolving house style, tone of voice and terms of reference, maintaining key stakeholder relationships in the Brand, marketing and digital teams in order to promote an aligned, agile colleague/customer experience
  • As required, writing and editing content for delivering across all channels, in collaboration with stakeholders and team members
  • Champion User Generated Content, promoting a culture of co-creation and colleague involvement (developing over time, driven by appropriate analytics)

    This prestigious UK brand is looking for someone to join their Colleague Communications and Engagement team to support their channels strategy, directly impacting employee engagement and colleague alignment with the company’s purpose and vision.

     

    Job purpose:

    Managing a team of three, you will champion and manage the continuous development of the company’s colleague communication and engagement channels, always striving for improvement in terms of UX, operational effectiveness and integration.

     

    The objective is for the company to stand out among the crowd as a leader in the delivery of colleague communication in an agile way which reflects emerging trends in the methods consumers access resources and information, e.g. mobile-first, chatbots, UGC and augmented reality.

     

    You will manage the governance of channels (online and offline) and will be accountable for developing and publishing a dashboard of analytics measuring use of each channel, and ensuring relevant data is shared with stakeholders, with a view to continually grow employee engagement with each current and future channel.

     

    You will also ensure the rhythm and flow of content delivered to audiences through all colleague-facing channels. Channels innovation will be a key aspect of the role, and the role holder will be accountable for seeking new, innovative channels solutions and bringing them in to the company for exploration. They will act as a key partner to the Colleague Comms Business Partners, working across the colleague communication team to drive measurable success.

     

    Key skills:

  • Strong experience managing social (internal or external) network platforms in a real-time response setting
  • First class understanding and alignment with developing trends in the colleague communications and engagement space, particularly in mobile and digital
  • Experience of bringing emerging and innovative technologies into a business and rolling out at scale, in an agile way
  • Experience writing short form content for social
  • Experience of influencing colleagues and senior stakeholders and ‘pitching’ ideas for development
  • Experience writing case studies and business cases
  • Familiarity with Microsoft Office 365 suite, especially Yammer
  • Understanding of Yammer best practice and current trends
  • Able to multi-task, self-motivate and manage projects, on time and on budget
  • Ability to present work quickly and accurately, under pressure and to deadline
  • Willing to work occasionally long / unsocial hours to meet the needs of the business
  • Evidence of having led a team, with the ability to hold team members and stakeholders to task on the delivery of initiatives and content
  •  

    Accountabilities:

     

  • With the Content and Channels Lead, develop and role model behaviours to effect the company’s strategic shift towards on-trend channels (e.g. mobile-first, UGC, AR, chatbots) supported by best-in-class, actionable insights
  • Remaining familiar with current colleague communications and engagement best practice and developing trends, and recommending development of the company’s suite of channels in order to remain early adopters and market leaders in the field of employee engagement
  • Apply continuous improvement (including targeting and personalisation) of content, informed by an ‘insight and metrics’ dashboard approach to measure sentiment, engagement and colleague involvement across all channels
  • Share insight, analysis and other relevant data with stakeholders within the team and across the business, with a view to effectively improving the success of channels and future campaigns
  • Be responsible for the ongoing governance of all colleague communication channels, to include the evolving house style, tone of voice and terms of reference, maintaining key stakeholder relationships in the Brand, marketing and digital teams in order to promote an aligned, agile colleague/customer experience
  • As required, writing and editing content for delivering across all channels, in collaboration with stakeholders and team members
  • Champion User Generated Content, promoting a culture of co-creation and colleague involvement (developing over time, driven by appropriate analytics)
 
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