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PPC Specialist

PPC Specialist

  • Location

    London

  • Sector:

    Digital, Marketing, Permanent

  • Job Type:

    Permanent

  • Salary:

    £35,000 to £40,000

  • Contact:

    Karl Ramsaran

  • Contact Email:

    kramsaran@vmagroup.com

  • Job Ref:

    KR115566

  • Published:

    12 months ago

  • Expiry Date:

    2021-09-24

PPC Specialists x 2 ( Travel Aviation ) 

£30,000 to £40,000 – Flexible working

When it comes to innovation and achievement there are few organisations with a better track record. Join them and you’ll be able to play a big part in the success of our highly successful, fast-paced business that opens up Europe so people can exercise their get-up-and-go. 

The role

You will be joining a new team looking after PPC. The PPC Team will sit within the Traffic Acquisition Function and an existing team of 5. The role will work closely with the wider digital team to help on site and analytics development. You will also work closely with pricing and trading teams to ensure our advertising is aligned with our commercial objectives. The main responsibility is to own and drive PPC.

 

Key Responsibilities:

Ownership and Delivery. Has a clear focus to deliver results, working to targets, reviewing progress and adapting their plans accordingly, motivating themselves/the team to achieve.

 

Business Performance. Understands business and external environment, is cost conscious and understands the longer term perspective and implications of decisions.

 

Innovation and Change. Is open to new ways of doing things and questions existing approaches, views change as an opportunity, comfortable working in a dynamic and ambiguous environment.

 

Building Relationships. Expresses ideas confidently and clearly, builds positive and constructive relationships with others, gets to know colleagues within their own team and supports them to ensure team goals are achieved.

 

Knowledge & Skills:

PPC experience

Experience of bid management tools such as SA360, Marin & Kenshoo

AB testing & optimising

Experience of SQRs and keyword optimisation

Good reporting skills

Experience with Google & Bing

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