
Head of Social Job Description | Template
Template
Department/Section: | Marketing or Digital |
Direct Reports: | Social Media Manager |
Reporting Into (Line Manager): | Marketing Director |
Head of Social Job Description
The Head of Social, or Head of Social Media, is responsible for overseeing an organisation’s social media strategy, execution, and performance. They are pivotal in shaping a brand’s online presence, building relationships with audiences, and driving business objectives through social media platforms.
Day-to-Day Duties:
Depending on the size of an organisation, the responsibilities of the Head of Social can vary, however most commonly include:
Developing and overseeing a comprehensive social media strategy that aligns with the organisation’s overall goals and brand values.
Closely monitoring industry trends and competitor activity to identify opportunities
Leading on the